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    #ditegralized

    Klever Shoes

    We successfully migrated the online store for trendy shoes and accessories from xT:Commerce/Contenido to Shopware 6. In this success story, we highlight the challenges we aimed to solve with the migration, the strategic decisions that played a role, and the results achieved, which led to the project's success.

    ConsultingRelaunchMigrationInterfacesDevelopmentSupport

    • Over 110 years of experience in the shoe and fashion industry
    • 10 brick-and-mortar shoe stores
    • More than 60 employees in the company
    • 90% increase in revenue after the migration*1)
    • 852% increase in organic traffic after the migration*2)

    *1) The revenue increase was achieved in combination with additional marketing efforts, such as enhanced SEO activities and Google Ads campaigns implemented in parallel.
    *2) Comparison period: 15 months before and after the migration.

    Challenge

    The project requirements presented a number of complex challenges that our team successfully overcame. A key aspect was the migration of content from the previous system to Shopware 6. To ensure this data transfer was secure and error-free, a custom migration profile was developed, enabling a smooth transition from the old platform.

    Another critical aspect was the integration of Klever Schuhe's existing ERP system into the Shopware environment. The flexibility of open-source commerce played a key role here, allowing for the seamless integration of extensions like the ERP system. This ensured close synchronization between the systems, enabling real-time updates and synchronization of inventory data and orders. Additionally, custom plugins were developed to adapt the functionality of the Shopware platform to the specific needs of Klever Shoes. For example, the 'Click & Reserve' extension was developed to connect with the BITS-ERP, allowing customers to check stock availability at nearby stores and try on shoes in-store.

    Furthermore, numerous industry-specific adjustments that were embedded in the previous solution were successfully transferred to Shopware. These included optimized product displays and tailored sales processes, which are now seamlessly integrated into the new system.

    System

    Shopware 6

    Industry

    Textile

    Company

    Klever Shoes has been offering fashionable and high-quality shoes since 1910. The family-run business has made a name for itself as a specialist in branded shoes and excellent service. With ten stores in southern Germany, including Lörrach, Schopfheim, and Konstanz, as well as through their online shop klever-schuhe.de, they offer shoes and accessories from renowned brands such as Timberland, Tommy Hilfiger, and Ecco. The company employs over 60 people, whose expertise and passion contribute to the company's success.

    Project Highlights

    • The project duration was a total of 5 months
    • Development of custom plugins to extend functionality
    • Optimization of variant selection in Shopware to reduce returns due to incorrect size orders
    • Migration and optimization of SEO-relevant data
    • Automated creation of categories for sales and brands
    • Successful migration from Contenido/xT:Commerce to the Shopware 6 platform
    • Categories without assigned products are automatically deactivated
    • Redesign with consideration of corporate identity (CI)

    Technical Highlights

    • Complete migration of customers, including passwords, from Contenido/xT:Commerce to Shopware 6
    • Implementation of Elasticsearch for improved search functionality
    • Integration with the BITS-ERP system
    • NGINX server for fast and efficient delivery
    • Use of Azure Monitoring for continuous oversight

    Project Goals

    • Seamless migration from Contenido/xT:Commerce to Shopware 6
    • Ensuring the transfer of all customer data, including logins and order histories
    • Complete redesign of the online store
    • Integration of the BITS-ERP system
    • Development of industry-specific plugins and automation tools to boost sales
    • Integration of new payment providers to expand payment options

    Compelling Features of Shopware 6

    As a leading e-commerce platform, Shopware 6 offers numerous powerful features that were successfully utilized in this project:

    • Dynamic product groups simplify categorization and can be flexibly used in the Shopping Experiences.
    • The Shopping Experiences allow for quick and easy content creation and adjustments, which is particularly beneficial for seasonal campaigns.
    • With flexible discount functions, price reductions can be offered for selected products, and individual voucher codes can be generated.

    "The IT service provider ditegra is an absolute expert in website creation! From the initial consultation to the final implementation, the team impressed us with their extensive knowledge and professionalism. They truly understood how to capture our wishes and requirements and transform them into a custom, user-friendly website. What particularly impressed us was the combination of modern design and technical excellence. The websites they create are not only visually appealing but also technically up-to-date – including fast loading times, mobile optimization, and search engine friendliness.

    In addition, we greatly appreciated their excellent customer service. ditegra was always available for questions and provided proactive suggestions to help us get the most out of our website. We couldn't be happier with the result and highly recommend ditegra to anyone looking for a top-tier, professional website. A real asset for any business!"

    Felix Klever

    Authorized signatory

    Achievements

    Special results achieved in the project

    • +852% organic traffic increase
    • UI/UX optimization
    • Migration without data loss
    • more effective workflow
    • 1,151% avg. Google Ads ROAS*3)
    • content management accelerated
    • +90% revenue increase
    • improved shopping experience
    • industry-specific customizations

    *3) Data for the period from 2023-09-01 to 2024-09-01.

    Solutions

    Solutions implemented or newly developed in the project

    Marken und Sales Kategorien Generator
    Marken und Sales Kategorien Generator
    Highlights Generiert automatisch eine Marken und Sales Kategorie inkl. Unterkategorien Nutzt Events, um den Inhalt der Marken und Sales ohne manuellen Aufwand aktuell zu halten Enthält eine schöne, benutzerfreundliche Darstellung aller Marken für die Storefront Features Automatisches Generieren von dynamischen Produktgruppen Reagiert auf Änderungen, um diese sofort automatisiert zu übernehmen Events können de-/aktiviert werden Generieren von Marken und/ oder Sales kann de-/aktiviert werden Hauptkategorien können ausgeschlossen werden Hauptkategorien können eingegrenzt werden Ein Standard Kategorielayout kann hinterlegt werden Beschreibung Eine Marken und Sales Kategorie wird anhand vorhandener Produkte automatisiert generiert. Hierbei werden dynamische Produktgruppen für die jeweilige Kategorie angelegt und automatisch zugewiesen. Die Kategoriebaumstruktur der jeweiligen Kategorie, in der sich das Produkt befindet, wird nachgebaut.Events können aktiviert werden. Somit werden die Produkte und Kategorien automatisch bei Änderungen/neu anlegen in Marken und Sales eingepflegt. Für eine schöne Darstellung aller Marken gibt es ein CMS Element, welches über die Erlebniswelten an gewünschter Stelle eingefügt werden kann. Dieses CMS Element listet alle aktiven Marken alphabetisch sortiert auf und gruppiert diese. Der Besucher hat die Möglichkeit über einen Klick auf einen Buchstaben direkt zur gewünschten Sparte zu gelangen.

    €0.00*
    Individual theme development
    Stay True to Your Brand - With a Custom Theme for Your Shopware 6 Shop Shopware 6 is one of the leading e-commerce platforms in Europe, offering a wide range of features that enable online store operators to provide their customers with a great shopping experience. One of the key elements of Shopware is its themes, which determine the design and user experience of the online store. In this article, we will discuss the benefits of custom theme development for Shopware 6 and the services offered by ditegra, a full-service agency based in Radolfzell on Lake Constance. With ditegra, you get: Comprehensive situation analysis Recommendations for existing third-party themes and ditegra themes Needs analysis for the development of a custom theme Project management Theme development by Shopware-certified developers and designers Extensive checks Personalized support For Which Needs Are Custom Shopware Themes Suitable? Custom-developed Shopware themes are ideal for: Uniqueness: When you want to stand out from the competition and present a distinctive online presence. Adaptability: When your business has specific requirements that are not covered by standard themes. Scalability: When you plan to expand your shop and add new features that a custom theme can better support. Performance: When you want to optimize the speed and user-friendliness of your shop to improve SEO performance. How Do I Get a Custom Shopware Theme? ditegra – Your Full-Service Agency at Lake Constance At ditegra, we offer a full range of services related to Shopware 6, from installation and setup to plugin and app development, as well as online marketing like SEO and SEM. Custom Theme Development by Certified Designers and Developers Our experienced designers and developers work closely with you to develop a custom Shopware theme tailored perfectly to your needs. We can build on existing ditegra themes, customize third-party themes from the store, or create a completely custom theme for you from scratch. Our Focus Areas in Custom Shopware Theme Development Mobile Page Designs: We place great emphasis on responsive design to ensure your shop is appealing and user-friendly on all devices. SEO: We optimize your theme to improve the visibility of your shop in search engines and attract more visitors. UX: We focus on user-friendliness, ensuring your customers have a pleasant experience on your shop. Design: We create an aesthetically pleasing theme that aligns with your brand identity. Custom Client Requests: We take the time to understand your specific needs and implement them in your custom theme. Are You Ready for Your Custom Shopware Theme? At ditegra, we are convinced that a custom Shopware theme can lead your business to success. If you're interested in our services or would like to learn more about our offerings, don't hesitate to contact us. We look forward to working with you to develop your perfect Shopware theme and lead your online presence to success. We help you improve your Shopware shop with our solutions and expertise. Our practical solutions are designed to help improve your business step by step. Contact us for a custom offer and explore more useful services in our Shopware 6 Service Marketplace or check out our Shopware Apps & Plugins.

    €1.19*
    ALLinONE Conversion Tracking (Google Ads, Facebook, Pinterest, Microsoft, ...)
    ALLinONE Conversion Tracking (Google Ads, Facebook, Pinterest, Microsoft, ...)
    Die ALLinONE Conversion Tracking App deckt die wichtigsten Marketing-Tracking-Anbieter in einem Plugin ab. Von Google über Microsoft und Facebook bis hin zu Pinterest und weiteren. Schluss mit unzähligen Tracking-Tools von verschiedenen Anbietern! Ab sofort können Sie alles bequem über ein Plugin steuern. Einmal installiert und alle Trackingcodes sind nach Eingabe der Plattform-spezifischen IDs sofort einsatzbereit. Highlights Google Ads inkl. dynamic Remarketing, Enhanced Conversions & Einwilligungsmodus Google Tag Manager Facebook Pixel Microsoft Ads Pinterest Ads Features Tracking optimiertes Cookie Consent Manager Design Google Ads Conversion Tracking mit erweiterten Conversions (Newsletter Anmeldung, Kontaktformular senden, Telefonanruf, etc.) Google Ads Dynamic Remarketing mit gängigen E-Commerce Events (Kauf, Pageview, Productview, AddtoCart, etc.) Google Ads Enhanced Conversions (Sie können die Genauigkeit der Conversion-Messung verbessern, wenn Sie die Conversions mit Informationen von Nutzern abgleichen, die auf Ihrer Website eine Conversion ausführen) Google Ads Einwilligungsmodus (Falls Besucher die Einwilligung verweigern, werden über Tags Pings an Google gesendet, statt Cookies zu speichern.) Google Optimize Facebook Pixel inkl. Remarketing Microsoft Ads Microsoft Clarity Pinterest Ads Hotjar NEW - Coming soonMouseflowFunktionenGoogle Tag ManagerGoogle AdsDynamisches RemarketingGoogle OptimizeFacebook PixelMicrosoft AdsMicrosoft ClarityPinterest AdsHotjarTracking optimiertes Cookie Consent Manager DesignEventsGoogle Ads ConversionsKauf (unterstützt Erweiterte Conversions / Enhanced Conversions)Bezahlvorgang startenIn den WarenkorbNewsletter abonnierenKontaktformular sendenE-Mail KontaktTelefonanrufGoogle Ads EventsPurchasePageviewProductviewAddtoCartFacebook Pixel EventsPurchasePageviewProductviewAddtoCartPinterest EventsPurchasePageviewProductviewAddtoCartMicrosoft / Bing Ads EventsPurchasePageviewProductviewAddtoCart

    €199.00*
    Keine Varianten Vorauswahl
    Keine Varianten Vorauswahl
    Vermeiden Sie Fehlkäufe durch die automatisch vorselektiere Variantenvorauswahl. Mit unserem 'Keine Varianten Vorauswahl' Plugin wird der Kunde stets auf dem Masterprodukt landen und muss zwingend eine Größe/Farbe/... selektieren, bevor er das Produkt in den Warenkorb legen kann.

    €0.00*
    Azure Monitoring für Shopware
    Steigern Sie die Leistung und Effizienz Ihres Shopware 6-Shops mit Azure Monitoring und ditegra Azure Monitoring ist eine entscheidende Komponente für die Leistungsfähigkeit Ihres Online-Shops. In diesem Artikel erfahren Sie, was Azure Monitoring ist, für wen es geeignet ist und welche Vorteile es für Ihren Shopware 6-Shop bietet. Außerdem zeigen wir Ihnen, wie unsere Full-Service-Agentur ditegra Ihnen bei der Implementierung und Auswertung von Azure Monitoring zur Seite steht. Was ist Azure Monitoring? Azure Monitoring ist ein leistungsstarkes Überwachungssystem, das von Microsoft bereitgestellt wird. Es bietet Echtzeitüberwachung, umfassende Analysen und benutzerdefinierte Alarme für Ihre Anwendungen und Infrastrukturen. Azure Monitoring kann problemlos in Shopware 6 integriert werden, um sicherzustellen, dass Ihr Online-Shop stets leistungsfähig und effizient bleibt. Für wen ist Azure Monitoring in Shopware geeignet? Azure Monitoring in Shopware 6 ist für alle Shop-Betreiber geeignet, die ihren Online-Shop effizient überwachen und optimieren möchten. Egal, ob Sie ein kleines Unternehmen oder ein großes Unternehmen sind, Azure Monitoring bietet Ihnen wertvolle Einblicke in die Leistung Ihres Shops und hilft Ihnen, potenzielle Probleme frühzeitig zu erkennen und zu beheben. Vorteile von Azure Monitoring in Shopware Mit Azure Monitoring in Ihrem Shopware 6-Shop profitieren Sie von einer Vielzahl von Vorteilen: Echtzeitüberwachung: Überwachen Sie die Leistung Ihres Online-Shops in Echtzeit und erhalten Sie sofortige Benachrichtigungen bei Problemen oder Leistungseinbrüchen. Umfassende Analysen: Sammeln und analysieren Sie Daten über die Leistung Ihres Shops und nutzen Sie diese Informationen, um Optimierungen durchzuführen und Ihren Kunden ein besseres Einkaufserlebnis zu bieten. Benutzerdefinierte Alarme: Richten Sie benutzerdefinierte Alarme ein, um sofort informiert zu werden, wenn bestimmte Leistungskennzahlen außerhalb des gewünschten Bereichs liegen. Skalierbarkeit: Azure Monitoring wächst mit Ihrem Online-Shop und passt sich problemlos an die wachsenden Anforderungen Ihres Unternehmens an. ditegra implementiert Azure Monitoring direkt in Shopware Als erfahrene Shopware-Agentur bietet ditegra das komplette Leistungsspektrum von Shopware 6 Installation und Einrichtung über Shopware Plugin- und App-Programmierung bis hin zu Online Marketing wie SEO und SEM. Wir implementieren Azure Monitoring als Service direkt in Shopware und unterstützen Sie gerne bei der Einrichtung und Auswertung. Das ist im Service enthalten: Systemvoraussetzungen prüfen Einrichtung von Azure Monitoring Dauerhaftes Monitoring und FrüheerkennungsmaßnahmenAlerts (Email, SMS, Ticket) Durch die Kombination von Azure Monitoring und unserem umfassenden Angebot an Shopware 6 Plugins und Apps sowie unseren Online-Marketing-Dienstleistungen können wir Ihnen dabei helfen, Ihren Online-Shop zu optimieren und den Erfolg Ihres Unternehmens voranzutreiben. Wir bei ditegra sind stolz darauf, unseren Kunden maßgeschneiderte Lösungen und erstklassige Dienstleistungen zu bieten. Wenn Sie daran interessiert sind, Azure Monitoring in Ihrem Shopware 6-Shop zu implementieren oder mehr über unsere anderen Dienstleistungen zu erfahren, laden wir Sie herzlich ein, Kontakt mit uns aufzunehmen. Unser Team von Experten in Radolfzell am Bodensee steht Ihnen gerne zur Verfügung, um Ihre Fragen zu beantworten und Ihnen bei der Optimierung Ihres Online-Shops zu helfen. Verpassen Sie nicht die Gelegenheit, Ihr Unternehmen mit ditegra und Azure Monitoring in Shopware 6 auf das nächste Level zu bringen. Wir freuen uns darauf, gemeinsam mit Ihnen an Ihrem Erfolg zu arbeiten!

    €46.41*
    Individual plugin development
    How to Get the Right Plugin for Your Shopware Store As an online retailer, it can be challenging to find the right features for your store. In many cases, one of the countless Shopware plugins may offer a solution. But what are Shopware plugins? How do you choose the right plugin for your store? And when is custom Shopware plugin development needed? With ditegra, you get: Comprehensive situation analysis Recommendations for existing third-party plugins and ditegra plugins Needs analysis for new plugin development Project management Plugin development by Shopware-certified developers Extensive checks Personalized support What Are Shopware Plugins? Shopware plugins are extensions for the Shopware platform that allow online retailers to equip their stores with additional features. These features range from simple adjustments like a cart countdown to complex processes such as sending orders to an external fulfillment service provider. Shopware plugins are provided by a variety of developers, who offer them either free of charge or for a fee. These plugins can be purchased directly from the Shopware store and integrated into your shop. When Is Custom Shopware Plugin Development Needed? Although there are many Shopware plugins available that are suitable for various use cases, there is often a need for custom solutions. In many cases, it makes sense to develop a custom Shopware plugin tailored specifically to the needs of your store. Examples of custom Shopware plugins include: A plugin that creates a special interface between the shop and an external inventory management system A plugin that provides a unique checkout option A plugin that enables integration with a specific payment service provider A plugin that offers special reports and analytics How Do I Get a Custom Shopware Plugin? There are several ways to get a custom Shopware plugin. One option is to use an existing plugin and modify it accordingly. Another option is to develop a completely new plugin tailored specifically to the requirements of your store. When looking for the right plugin developer, it is important to ensure that they have experience in Shopware plugin development. At ditegra, in addition to offering many self-developed plugins in the Shopware store, we also offer custom plugin development. This way, you benefit from our years of experience as Certified Plugin Developers and the ability to leverage already functioning plugin components. Custom Shopware Plugins from ditegra The development of a custom Shopware plugin is a complex process that requires close collaboration between the developer and the client. Typically, the development starts with a comprehensive requirements analysis and ends with the integration of the plugin into your store. We are happy to advise you – even at the beginning of your process – for example, if you are migrating a store from another system or Shopware 5, or if you are just starting out in online retail. We help you improve your Shopware store with our solutions and expertise. Our practical solutions are designed to help improve your business step by step. Contact us for a custom offer and explore more useful services in our Shopware 6 Service Marketplace or check out our Shopware Apps & Plugins.

    €1.19*
    Leere Kategorien deaktivieren
    Leere Kategorien deaktivieren
    Deaktivieren Sie leere Kategorien automatisch und eventbasiert, sobald der Kategorie keine Produkte mehr zugeordnet sind. 

    €0.00*
    Cross Selling in Buybox
    Cross Selling in Buybox
    Highlights Zeigt Cross Selling Produkte in der BuyBox auf der Produktdetailseite Zeigt Cross Selling Produkte im Listing (Kategorie Listing, Suchergebnisse, Merkzettel) Features Lässt sich pro Saleschannel aktivieren/ konfigurieren Titel des Cross Sellings kann angezeigt oder ausgeblendet werden Titel des Cross Sellings, welcher angezeigt werden soll, kann neu vergeben werden Logs lassen sich mit Hilfe des "DevMode" aktivieren Beschreibung Mit diesem Plugin können Sie Cross Selling Produkte direkt oben in der Buybox präsentieren und so die Chance erhöhen, dass Kunden zusätzliche Artikel kaufen oder den Kunden Alternativen des gewählten Produktes aufzeigen (z.B. die verschiedenen Farbvarianten).NEU:Nun können Sie auch Cross Selling Produkte im Listing anzeigen lassen (Kategorie Listing, Suchergebnisse, Merkzettel).Hinweis: Aktuell kann nur eine Cross Selling-Gruppe in der Konfiguration ausgewählt werden.

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    xt:commerce Shopware 6 Migrationsassistent
    xt:commerce Shopware 6 Migrationsassistent
    Migrieren Sie Ihre Produkt-, Bestell-, Kundendaten und mehr von xt:commerce zu Shopware 6.

    €1.00*

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